We step in before big decisions get expensive.
Independent judgment for investors and owners facing decisions that are hard to unwind.
We work best with people who are about to commit capital, enter partnerships, or change control and want to be sure they’re not missing something obvious, uncomfortable, or inconvenient.
The problem usually isn’t lack of effort.
It’s that decisions get made too close to the action.
Capital is available.
A deal is moving.
People are aligned and expect progress.
At that point, stopping feels harder than continuing, even if the picture isn’t clear. That’s where the cost creeps in.
Very smart people still carry blind spots.
We see;
Founders invested financially and personally.
Investors managing time, optics, and opportunity cost.
Advisors paid to keep things moving.
No one is deliberately reckless. But very few people are paid to slow things down.
Our role is to answer one question:
Should this actually go ahead?
We’re brought in to look at situations before commitments are locked in. That might mean:
Confirming the opportunity is sound.
Identifying what needs to change before proceeding.
Or calling time before more capital, reputation, or energy is spent.
Stopping early is not a bad outcome. But quite often the best one.
How we work.
Practical. Finite. Paid.
We don’t look to take open-ended advisory roles, we like short sprints, typically our work is:
Focused on a specific decision.
Time-bound.
Paid for judgment, not execution.
We bake in clear points for when the work ends, whether the answer is go, change, or stop.
We tend to be engaged in the following opportunities:
Potential investments or acquisitions.
Capital raises or ownership changes.
New partnerships or control shifts.
Situations where momentum feels strong, but conviction feels thin.
If the decision would be expensive to reverse, it’s usually worth a second look.
Judgement has a cost, but mistakes cost more.
When you engage with us:
You pay for the work, even if the answer in our opinion is “don’t proceed”.
Retainers buy thinking, not hours.
Success fees only apply where outcomes are genuinely enabled.